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If these tests stick, the first thing people see when they open Facebook or Instagram becomes a video feed. Creators who rely on followers seeing their photos, carousels or text posts may lose that default spot. The Verge reports that Instagram users can switch back, and that Meta has hinted at a possible US expansion of the Facebook version in 2027.

There may be an upside. The Verge cites Morning Consult polling in which 81% of US respondents had watched a Reel but only 39% had posted one. Lots of viewers and fewer makers could favor creators willing to make video. Now is a sensible time to test vertical cuts of what you already make, and to track whether reach on your static posts slips. Not every test ships.

For anyone filming wildlife, the useful lesson is that your kit can shape what you capture. PetaPixel reports that Barny Dillarstone suspected the faint red glow from his infrared lights was keeping big fish away, so he tested the idea with a daytime camera. If you film animals, it's worth asking what your lights and rig might be signaling to them.

There's a format lesson too. PetaPixel calls Central London's stretch of the Thames "a terrible place to drop a camera," and the failed drops became part of the story. Showing the problem-solving can carry a video while the payoff takes its time. Murky water, clear narrative.