Social Media Today

If you post on Pinterest, this could become another line in your brand deals. According to Social Media Today, brands will be able to sponsor creator Pins, which should mean more exposure for your work and more promotional opportunities. If Pinterest has been an afterthought for your channel, it may be worth a second look.

The report leaves out the details that matter most. It doesn't say who sets the terms, whether creators earn more when a brand boosts their Pin, or what happens to usage rights. Before you sign anything, ask how long the promotion runs, what the brand can do with your content and whether the fee reflects the extra reach. Exposure is nice. It doesn't pay the rent.

All that said, it's nice when something on social media is just pleasant rather than dividing people, and I'm here for that. This is celebrating something. More of that, please.